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What are leads?

How the lead capture form works, where to find collected leads, and how to manage them.

Updated yesterday

When a visitor searches your store locator and no locations are found nearby, StoreRocket can show a form asking for their email address. This lets you know that someone in that area is looking for your stores, so you can follow up or plan expansion.

How it works

  1. Visitor searches for an address

  2. No stores found within the search radius

  3. A form appears: "Leave your email and we'll notify you when a store opens near you"

  4. Visitor submits their email

  5. You get a new lead in your dashboard

Viewing your leads

Go to Leads to see all collected leads. Each lead shows:

  • Email address

  • The location they searched for

  • Date submitted

Exporting leads

Click Export to download all leads as a CSV file. Great for importing into your CRM or email marketing tool.

Customizing the form

Go to Leads > Settings to customize:

  • The message shown to visitors

  • What fields to collect

  • Enable or disable the form entirely

Disabling leads

If you don't want the form to appear, toggle it off in Leads > Settings.

This feature is available on the Business plan.

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