Custom fields let you store extra information on each location that doesn't fit the standard fields (like a store number, manager name, or product availability).
Column format
Add a column with this exact format:
Field: Store Number
Replace "Store Number" with your field name. The cell value is the data for that location.
Example CSV
name, address, Field: Store Number, Field: Manager
Store 1, 123 Main St, S001, John Smith
Store 2, 456 Oak Ave, S002, Jane Doe
Multiple fields
Add a separate column for each custom field. Each column header must start with Field: followed by the field name.
Auto-creation
If a field name doesn't exist in your project yet, StoreRocket creates it automatically during import. You can find your fields under Location Data > Custom Fields.
Important notes
The column header format must be exact:
Field: Name(with the space after the colon)Field values can be any text
If a location doesn't have a value for a particular field, leave the cell empty
Works the same for both CSV import and Google Sheets sync
When you upload a CSV or Excel file at Location Data > Import, StoreRocket reads
Field:columns automatically. A column without theField:prefix isn't read as a custom field. It appears under To match, where you can only choose StoreRocket's built-in fields or Leave it out. Rename the column in your file and upload it againIn a CSV or Excel upload, fields already on a location stay as they are when your file has no column for them
Custom fields vs search filters
Custom fields display information but can't be used for filtering/searching
Search filters let visitors filter locations by category
If you want visitors to be able to search by a value (like "Has Drive-Through"), use a filter instead.
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